About
A world where going somewhere makes it better.
The Regenerative Tourism is the standard behind Generant. We build the method that measures what an operation gives back and we publish it in the open, so anyone can check it.
[32.7607° N]
[16.9595° W]
Why we exist
Purpose
Make good travel the obvious choice: visible, measurable and desirable.
Vision
A world where going somewhere makes it better.
Mission
Build the standard for regenerative tourism, and the platform that makes it bookable.
The people
We are travellers who want to be part of the solution.
All nine of us arrived here the same way: by going somewhere. Diving, surfing, riding, walking into places that gave us something. We built a standard because we want those places to still be there when we go back.
Flor
Head of Research & Impact
Gonza
Head of Operations
Pedro
CTO & Developer
Gabi
CEO & Product Designer
Giuly
Community & Content
Javi
Designer & Photographer
Tomi
Senior Developer
Sabri
Creative Director & Brand Designer
Helen
Brand Strategist & Copywriter
Commitments
Six things we commit to building
01
Build the standard
Measurable, comparable and visible at the moment of booking.
02
Make good practice pay
Recognition and bookings for the operators doing the real work.
03
Say regenerative, and mean it
No eco, no green, no sustainable. Every claim carries evidence.
04
Build the community
Generants: operators who earned the Mark, and travellers who choose by it.
05
Curation as trust
Where others publish a PDF and a logo, we publish the place, the people and the number.
06
A report after the trip
We close the loop: real proof of what your trip left behind.